![PDF) Tiger Woods, Nike, and I are (not) best friends: How brand's sports sponsorship in social-media impacts brand consumer's congruity and relationship quality PDF) Tiger Woods, Nike, and I are (not) best friends: How brand's sports sponsorship in social-media impacts brand consumer's congruity and relationship quality](https://i1.rgstatic.net/publication/282939080_Tiger_Woods_Nike_and_I_are_not_best_friends_How_brand's_sports_sponsorship_in_social-media_impacts_brand_consumer's_congruity_and_relationship_quality/links/569bed5e08ae748dfb103d05/largepreview.png)
PDF) Tiger Woods, Nike, and I are (not) best friends: How brand's sports sponsorship in social-media impacts brand consumer's congruity and relationship quality
A detailed look at Nike's $47 million contract with the University of Kentucky | Lexington Herald Leader
![Olympic champion Allyson Felix confirms Nike drops clauses penalising female athletes for being pregnant Olympic champion Allyson Felix confirms Nike drops clauses penalising female athletes for being pregnant](https://i.inews.co.uk/content/uploads/2019/08/instgram-af85.jpg)
Olympic champion Allyson Felix confirms Nike drops clauses penalising female athletes for being pregnant
![See what your university gets from Nike, Adidas or Under Armour (Database) - Portland Business Journal See what your university gets from Nike, Adidas or Under Armour (Database) - Portland Business Journal](https://media.bizj.us/view/img/1682511/nike-adidas-underarmour-football-player-rendering-1200*1024xx1200-675-0-48.png)
See what your university gets from Nike, Adidas or Under Armour (Database) - Portland Business Journal
![In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines](https://1.bp.blogspot.com/-pHUx6fOOLUI/X_whLhvebSI/AAAAAAAC1Og/db3ZdUy39UIGEH4ZMFGpbOFb40xsU6iugCNcBGAsYHQ/s738/adidas-vs-nike-sponsorships.jpg)